Director of Marketing

About the roleCome build with us! As Futuri’s Director of Marketing, you’ll be the creative strategic architect and operational driver of our marketing engine across all product lines. You’ll set the vision for where we’re going and make sure the day-to-day execution gets us there. This is a true player-coach role, where you will have accountability to execute and ‘get it done.’ You’ll drive positioning, GTM strategy, and brand narrative while managing priorities, coaching the team, and rolling up your sleeves to ensure high-quality execution. We’re looking for someone who brings both creative energy and a positive attitude that makes the work exciting for everyone around them. People who “Make it fun to get it done.” You’ll work closely with Sales, Product, and Business Leadership to tie marketing directly to revenue outcomes. You’ll turn complex products into clear stories, design campaigns that drive measurable pipeline, and guide a small but talented team that thrives on speed, creativity, and accountability.If you love building, optimizing, and accelerating, this is the track for you.What you'll doStrategy & Leadership: Make it Fun to Get it DoneMarketing means that we are remarkable. Your most important mission is to make sure clients and prospects are talking about us. Be strategic about our messaging by understanding the product leader’s POV, along with an understanding of the competitors.Translate company goals into quarterly marketing plans, scorecards, and KPIsLead positioning, messaging frameworks, and brand voice across channelsPartner with Sales, Product, and CX to drive alignment on pipeline, launches, and demand motionsRepresent Marketing in key leadership meetings and ensure clarity, focus, and follow-throughTeam Management & Operations: Execute with EaseManage day-to-day workflow, priorities, and execution.Provide clear direction, unblock obstacles, and coach the team on best practices. Develop the team.Protect focus by making priority calls, sequencing projects, and maintaining a smooth, structured operating rhythm.Hands-On ExecutionShape and refine messaging, launch materials, one-sheets, landing pages, and campaign assetsPartner on major product launches and cross-functional initiativesCollaborate on digital campaigns, email sequences, webinars, and eventsJump in on content development when needed (briefs, decks, scripts, articles)Demand Generation & AnalyticsLead pipeline-focused marketing: campaigns, webinars, events, and launchesOversee digital and social strategy to increase awareness and engagementTrack key performance metrics and drive insights that inform decision-makingIndustry Presence & Internal InfluenceBuild and maintain strong industry relationshipsContribute to thought leadership and external visibilityEnsure Marketing is seen as a strategic lever across the organizationQualifications7–12+ years of experience in B2B marketing with a strong background in SaaS, media, or digital platformsVersatile success in both strategic planning and hands-on executionExperience managing and mentoring a small, high-output teamStrong partner to Sales and Product with a deep understanding of pipeline, GTM, and revenue motionsExceptional communicator with the ability to simplify complex products into compelling storiesHighly comfortable with AI-powered marketing tools and fast iterationSkilled in HubSpot, analytics tools, CRM systems, Trello, and modern marketing stacksStrong prioritization and organizational skills—you can keep the trains moving at paceThrive in a fast-moving, future-forward environmentWhat We Offer: We provide competitive compensation (commensurate with experience), excellent benefits, including health, dental, and vision insurance, a generous FTO policy, flexible remote work, and a 401(k) retirement plan with company match. Futuri is an Equal Opportunity Employer.