Director of Marketing
Ohalo
The RoleWe’re looking for a Director of Marketing to own our go-to-market strategy and drive Data X-Ray’s growth into its next phase. This is a senior individual contributor and people-management role that sits at the intersection of product marketing and demand generation — with a deliberate lean (~60/40) toward product marketing, given the technical depth of our platform and the sophistication of our buyers.What You'll OwnYou’ll inherit a strong foundation: a marketer who reports to you, established agency and fractional relationships, and an engaged leadership team. Your job is to build on that foundation — sharpening our market narrative, scaling pipeline, and transitioning fractional support into repeatable, owned processes.Product Marketing (~60%)Define and evolve Data X-Ray’s positioning, messaging, and competitive narrative across data security, data governance, and AI agent enablement use casesOwn go-to-market materials: pitch decks, battlecards, solution briefs, case studies, and website copyDevelop deep expertise in our competitive landscape and arm sales with differentiated, high-conviction positioningPartner with sales and solutions engineering to support complex enterprise deal cycles with tailored materialsLead launch strategy for new product capabilities and integrationsDemand Generation (~40%)Own the demand generation strategy and execution. Develop direct leadflow through multiple channels and work with partners and external agencies to drive qualified pipeline.Project-manage agency relationships across paid, SEO, events, and content — holding partners to outcomes, not just outputsTransition fractional marketing support into scalable, business-as-usual processesInstrument and report on pipeline contribution, working closely with HubSpot to track performance and attributionTeam & OperationsManage one direct report with room to grow.Help define the playbook for scaling the marketing function as Data X-Ray grows What we're looking for7+ years of B2B marketing experience, with significant tenure in high growth enterprise SaaSStrong product marketing background — you can translate complex technical capability into crisp, compelling narratives for senior enterprise buyersDomain experience in data governance, data security, or cybersecurity is strongly preferred; you should be credible in a room with a CISO or Chief Data OfficerProven track record managing demand generation through external agencies — you know how to set direction, evaluate creative, and drive accountabilityComfortable working in a high-ownership, scaling environment where you set the agenda as much as you execute itStrong project management instincts: you can manage agencies, fractionals, internal stakeholders, and your own deliverables in parallelExperience with Monday and HubSpot or similar CRM / marketing automation platformsExcellent written and verbal communication — you can write a sharp one-pager and present to an enterprise customer in the same weekNice to haveExperience marketing into regulated industries — financial services, government, or healthcareFamiliarity with federal or public sector go-to-marketPrior experience at a company scaling from growth-stage to enterpriseThis is a fully remote role open to candidates based in United Kingdom. Compensation is competitive and commensurate with experience and location. Why Data X-RayReal ownership — you’ll shape how a fast-growing enterprise platform goes to marketA product that matters — we operate at the intersection of data security, compliance, and AI readiness, three of the most consequential problems in the enterprise todayDirect access to leadership — you’ll work closely with the CEO and senior team, not through layers of managementFully remote and flexible — we trust you to deliver Competitive pay Meaningful Equity as a fast-growing Series A company Workstation and home office stipend 25 days Paid Vacation (unlimited unpaid) Remote first, flexible working