Director, Event Marketing

Job Description:Director, Event MarketingLocation: RemoteJob SummaryThe Director, Event Marketing leads Merkle’s enterprise event strategy in partnership with marketing leadership. This role oversees the full events portfolio and calendar, manages the events team, and serves as the primary point of contact for executive and senior‑level stakeholders. The ideal candidate is a strategic, experienced events leader who can balance long‑term planning with hands‑on execution.Key ResponsibilitiesStrategy & LeadershipDefine and execute Merkle’s event strategy aligned with marketing priorities, brand positioning, and revenue goalsLead the events team and drive cross-functional alignment across marketing, sales, and client teamsMaintain ownership of the enterprise event calendar, ensuring prioritization and resource alignmentMonitor industry trends, competitive activity, and emerging technologies to evolve event strategyBudget & Vendor ManagementOwn the events budget, including forecasting, vendor negotiations, and cost optimizationManage partner and vendor relationships, including contracts, performance, and delivery expectationsEnsure all programs are executed on time, within scope, and within budgetEvent Execution & CollaborationPartner with marketing leads, demand generation, and content to deliver integrated, end‑to‑end event experiencesCollaborate with sales and client leadership to drive engagement and pipeline generation through event programmingOversee the development of pre-, during-, and post-event communication plans across channelsPerformance & ReportingEstablish event KPIs and performance measurement frameworksReport results, insights, and recommendations to senior leadershipEnsure events consistently support lead generation, pipeline goals, and ROI targetsTechnology & OperationsUtilize event platforms such as Cvent, Splash, and ON24 to manage in‑person, virtual, and hybrid eventsChampion process improvements and operational best practicesQualifications10+ years of event marketing experience, including 3+ years in a leadership roleExperience managing event programs across in‑person, virtual, hybrid, and internal formatsStrong leadership skills with experience managing teamsExecutive-level communication skills with the ability to influence and align senior stakeholdersProficiency with event technology platforms (Cvent, Splash, ON24)The annual salary range for this position is $114,425 - $135,000 annually. Placement within the salary range is based on a variety of factors, including relevant experience, and other factors permitted by law.Benefits available with this position include:Medical, vision, and dental insurance,Life insurance,Short-term and long-term disability insurance,401k,Flexible paid time off,At least 15 paid holidays per year,Paid sick and safe leave, andPaid parental leave.Dentsu also complies with applicable state and local laws regarding employee leave benefits, including providing time off according to the Colorado Healthy Families and Workplaces Act, following its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.#LI-Remote#LI-BB1Location:USA - Remote - MarylandBrand:DentsuTime Type:Full timeContract Type:PermanentDentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.   Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you.