Digital Marketing Specialist

Join our international team as a Digital Marketing Specialist. Digital Marketing Specialist supports delivery of the Biomapas marketing plan, with a focus on digital channels. The role delivers and optimizes day-to-day digital activity, including paid campaigns, SEO, the website and email marketing.It is also a broad, hands-on role. Alongside digital, the person will support design, events, internal and external communications, and marketing coordination across a small, growing team.Key areas of responsibility and main tasksDigital marketing:Run and optimize paid campaigns on LinkedIn and Google Ads, including targeting, A/B testing and tracking spend against budgetSet up and maintain conversion tracking, landing pages and retargetingUpdate website content and support on-page and technical SEOManage email marketing campaigns, including building, sending and tracking emails such as the monthly newsletter and nurture emailsManage organic social media day to daySupport general CRM and marketing automation management so leads are tracked properlyProduce regular reports on digital channel and campaign performance against agreed KPIsMarketing and communications support:Execute marketing tasks in the Marketing Plan and maintain the marketing calendarCreate day-to-day marketing materials in Canva, such as social graphics and simple collateral, and support sales presentation design in PowerPointBrief and manage freelance designers on larger creative work, such as event stands, campaign assets and video.Write, proofread and edit content across different channelsCoordinate events and exhibitions, including logistics, booth and stand materials, and keep marketing collateral stockedCoordinate marketing activities and brief and work with agencies, freelancers, PR companies, designers and web developersSupport consistent internal and external communications, including internal comms with HR and communication on company initiatives Degree in Marketing, Business, Communications or a related field3–4 years in marketing, ideally B2B; life sciences or pharma services is an advantageAt least 1–2 years hands-on experience running LinkedIn and/or Google Ads campaignsWorking knowledge of SEO, website CMS (e.g. WordPress) and email marketing toolsComfortable with analytics and reporting (e.g. GA4)Experience with CRM, marketing automation or Google Tag Manager is an advantageWillingness to embrace and learn AI tools for content, campaigns and analysis; existing experience is an advantageConfident with design tools such as Canva or Figma; Adobe Photoshop, Illustrator and video editing are an advantageStrong MS Office skills (Word, Excel, PowerPoint, Outlook)Fluent English, written and spokenStrong organization and ability to prioritize across many tasksStrong attention to detail and reliable deliveryClear communication and writing skillsHands-on and proactive; happy to pitch in across the team Professional growth and career opportunitiesInternational team and environmentBonus based on annual performancePersonal accident and business trip insuranceAdditional health insuranceRemote/home basedComplimentary health and wellness benefits, such as influenza vaccinesRewarding referral policyWorkplace establishment allowance (fully remote)Team building, global meetings, B active events