Digital Marketing Account Manager

Stop Chasing Quotas. Start Chasing Results.Most candidates only read the first 50 words of a job description. Let's make these count.If you're tired of the churn-and-burn agency model — and you want to own the strategy for a roster of home service pros you actually know by name — keep reading.We're looking for a strategist who can command a Zoom room and make GA4 numbers feel like a success story. The kind of leader who turns data into human connection. We're not looking for a middleman; we're looking for the bridge between client ambition and measurable growth.This could be the role that shifts your career.About Digital ShiftSince 2007, Digital Shift has cut through the agency noise by building strong relationships, creating inclusive spaces, and delivering real results for home service businesses across Canada and the US. We believe every client is more than a number and every campaign is a chance to empower, connect, and grow. Join us and help make digital marketing more human.Our Core ValuesRelationship Focus: Building lasting relationships with clients and business partners. (Translation: we know our clients' dogs' names.)Leadership: Empowering clients, partners, and each other.Strive for Excellence: Committing to high performance and corporate responsibility. (Translation: "good enough" isn't.)Teamwork & Team Synergy: Collaborating to make a real difference.Build Trust: Acting with integrity in everything we do. (Translation: we don't hide behind confusing reports.)Community Involvement: Giving back and making a positive impact.Role OverviewAs our Digital Marketing Account Manager, you'll act as the primary bridge between our clients and our internal technical teams. Your mission: translate each client's business objectives into actionable digital strategies, oversee execution across SEO, Local Search and Google Business Profile, Local AI Search (GEO/AI-driven local visibility), paid social, video, and email channels, and make sure every campaign delivers measurable results. You'll own the relationship, the strategy, the numbers, and the calm voice on the other end of the line when the digital landscape shifts.What You'll DoServe as the lead point of contact for a curated portfolio of client accounts, managing expectations and building long-term trustTranslate client business goals into integrated digital marketing strategies across SEO, Local Search and Google Business Profile, Local AI Search (GEO/AI-driven local visibility), paid social, video, content, and emailOwn the strategic roadmap for each account — building 6-to-12 month growth plans that move clients from local visibility to regional dominance, not just month-over-month tweaksWrangle our internal geniuses — SEO wizards, paid media hawks, designers, developers, video producers, and creative leads — to make sure the vision in your head actually ends up on the client's screen, on time and on budgetManage client marketing budgets, allocating spend across platforms to maximize ROI and lead quality (not just lead volume — 10 booked jobs beats 100 form fills every time)Analyze campaign performance — ROI, conversions, qualified leads, booked jobs, traffic, engagement, video views — using Google Analytics 4, Google Search Console, Google Business Profile Insights, Meta Ads Manager, TikTok, and YouTube, then translate the numbers into clear, actionable insights clients actually understandLead monthly review calls and quarterly strategy sessions, presenting results and recommending next movesOnboard new clients and set the foundation for a strong, lasting partnershipBe the calm centre when campaigns underperform or the digital landscape shifts — troubleshoot, recalibrate, and communicate with clarityWho You Are (The Must-Haves)3+ years of digital marketing experience, with at least 2 years in a client-facing account management role (agency experience strongly preferred)Working knowledge of the digital marketing pillars: SEO, Local Search and Google Business Profile optimization, Local AI Search (GEO/AI-driven local visibility), paid social, video, content strategy, and email marketingHands-on experience with Google Analytics 4, Google Search Console, Google Business Profile, Meta Ads Manager, TikTok, and YouTube — you can read a dashboard and tell the story behind the numbersFamiliarity with rank tracking and SEO tools like Ahrefs, SEMrush, or similarComfort living in the modern agency tech stack — project management tools (Asana, Monday, ClickUp), Slack, a CRM (Salesforce, HubSpot, or similar), and other client communication toolsProven ability to manage client budgets and make smart trade-offs across channelsA true translator — you don't just report that "organic traffic is up 10%," you explain how that traffic turned into 15 booked furnace installs and what that means for the client's bottom lineA lead-quality mindset — you measure success by booked jobs and revenue, not vanity metricsProficient with Google Sheets or Excel for analysis and reportingExtremely organized — you can juggle multiple accounts, deadlines, and stakeholders without dropping a threadA reader of rooms (and Zooms) — you adjust your tone, pace, and pitch to whoever's across the tableDegree or diploma in Marketing, Business, Communications, or a relevant field (or equivalent experience)Bonus: experience marketing for home service businesses (HVAC, plumbing, roofing, electrical, etc.)Why Join Digital ShiftWe're a high-performance team that wants people who care about the work and the relationships behind it. In return:Quarterly performance bonus tied to client NPS and account retention — when your clients win, you winPerformance-based pay increases as you growFully remote within Canada — work from wherever you do your best thinkingA real commitment to work-life balance — your evenings and weekends belong to you, and we mean itA clear growth path from Account Manager to Senior Account Manager and beyondIf you're ready to make digital marketing feel less digital and more personal — to be the strategist clients actually trust — we want to hear from you.Ready to apply? Let's turn your next conversation into a career milestone. Salary: 60000 - 85000 CAD Per annum