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Content Marketing Manager – B2B SaaS (d/f/m)

Luminovo
Full-time
On-site
Germany
Your opportunityAre you passionate about explaining complex topics in a way that brings clarity and confidence to your audience? Do you enjoy creating structure, setting direction, and turning deep expertise into content that helps people make better decisions?Then it’s an exciting time for you to join Luminovo!We help electronics manufacturers and OEMs manage one of the most complex supply chains in the world by bringing sourcing, quoting, and procurement into a single, modern platform. As more companies adopt Luminovo, clear, credible content becomes critical in helping them understand new ways of working and the value they can unlock.As Content Marketing Manager, you play a central role in this effort. You shape how electronics procurement teams first encounter Luminovo and how they continue to engage with us over time. You decide which topics matter, how we talk about them, and how our content supports teams as they evaluate and adopt our platform.A major measure of success will be your ability to translate complex technical and industry topics into structured, high-quality content that educates, builds trust, and drives engagement across channels. You will own the content roadmap, coordinate campaigns, and ensure our work reaches the right audiences with clear intent and measurable impact.Beyond execution, you will continuously improve how we do content at Luminovo. By analyzing performance, spotting gaps, and collaborating closely with Marketing, Sales, and Product, you help refine our messaging and strengthen Luminovo’s position as a trusted voice in electronics procurement.If you’re excited to take ownership of content, bring clarity to a complex industry, and shape how Luminovo is perceived as we scale, we’d love to hear from you! Our productLuminovo is the first all-in-one supply chain platform built specifically for the electronics industry. Whether it's an OEM designing or procuring electronics in-house or an EMS, with a procurement and sales team – our platform helps them control their complete electronics supply chain. Whom you’ll be working withMark, Head of Marketing, and your manager.Cindy, Senior Product Marketing Manager.George, Demand Generation Lead.Max, Revenue Operations Team Lead.Iva and Danny, Revenue Operations Managers. Performance objectives Manage content campaigns: You don't just create; you coordinate. You act as the DRI (directly responsible individual) for our integrated content campaigns, ensuring strategy turns into execution. You host regular content sessions with the whole marketing team to check progress, unblock peers, and ensure our campaigns stay on track.✍ Create and edit high-impact content: Create and edit blog posts, craft great thought leadership pieces, industry reports, social media posts and other long-form content that resonates with electronics procurement decision-makers while maintaining Luminovo's voice and high quality standards. Measure impact and optimize: Define success metrics, track content performance, and use data insights to continuously refine strategy. Translate analytics into actionable recommendations that improve reach, engagement, and conversion. Manage and host webinars: You don't just organize webinars; you own the stage. You will plan, produce, and host 10-16 webinars per year (in German and English). You are comfortable on camera and know how to guide a conversation with industry experts so it’s never boring. You turn every recording into a content goldmine (clips, posts, summaries). Visual storytelling & design: Text is only half the battle. You have a keen eye for design and can work independently with tools like Canva or Gamma to produce high-fidelity assets. You create "on-brand" social media carousels, infographics, whitepapers, and sales slides that look professional and polished—without needing a designer for every pixel. AI-augmented operations: You don’t just "use" ChatGPT; you have a workflow. You use a palette of AI tools (e.g., GPT-5, Perplexity, MidJourney, n8n, Lindy etc.) to speed up research, outline drafts, and repurpose content. You believe in "AI-assisted, human-finalized."We don't need you to be an expert in the electronics industry today. But you have to be willing to dive into it to understand our potential customers' unique situations and how our software tools can create value for them. Language requirementsYou’ll create content for German- and English-speaking audiences across multiple markets — from long-form articles to webinars and live discussions. To ensure our messaging is clear, credible, and feels native in both languages, fluency in German and English is a must. Any additional language is a plus. Skills, knowledge, and expertiseBesides the language requirements, we purposefully did not create a standard list of minimum qualifications for this role. We care much more about your motivation and ability to help us accelerate technical progress than we care just about your CV. If you're interested to find out more about why we banned requirements from our performance profiles – see here.⚡ About LuminovoLuminovo is the first electronics supply chain platform that unites all data, processes, and stakeholders in the trillion-dollar electronics industry. We fundamentally believe that technology is the best tool that humankind has developed to tackle the biggest challenges we face as a society today. And we want to do our share in accelerating technological progress. We bring innovations to life faster and cheaper by creating a more connected and resilient electronics supply chain.To date, over 300 active customers worldwide are working with us towards this shared goal. Supported by leading investors such as Cherry Ventures, General Catalyst/LaFamiglia, Chalfen Ventures, and others, we have raised more than €20 million.Our core principles: putting people first & building great thingsAs a remote-first company headquartered in Munich, our brilliant team is spread across cities including Munich, New Jersey, Calgary, Berlin, London, Valencia, Nairobi, and Verona, among others. Our team includes a mix of product enthusiasts, people advocates, business masterminds, and engineering experts. Among us are graduates from institutions like Stanford University and the University of Cambridge, as well as talented individuals with unconventional CVs. What matters most is their drive to build great things.We provide an authentic environment based on psychological safety to empower Luminerds from various backgrounds to succeed, grow, and focus on impact. Putting people first means that we deeply care about who our employees are, what makes them unique, and what they excel at. See what employees and candidates have to say about Luminovo on kununu and Glassdoor.
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