Associate Manager, HCP Digital Marketing (Remote/Flexible)

Insulet Corporation is one of the fastest-growing medical device companies thanks to the global success of the Omnipod® Insulin Management System in reducing the daily burden for people living with diabetes.The Associate Manager, HCP Digital Marketing plays a critical role in delivering best-in-class digital experiences for healthcare providers (HCPs). This role supports the strategic vision of the HCP Digital Marketing team by owning day-to-day execution across email, web, and other owned digital channels. The ideal candidate is a hands-on marketing team player with strong technical aptitude, experience with and enthusiasm for social media marketing, deep attention to detail, a passion for optimizing content and workflows, and an ability to collaborate across teams to bring excellent communication to life.By partnering closely with the larger HCP marketing and medical affairs groups, other internal stakeholders such as IT and Salesforce Marketing Cloud teams, and external agencies, this team member helps ensure the seamless activation, maintenance, and optimization of Insulet’s HCP digital ecosystem.ResponsibilitiesSupport the development, execution and promotion of multi-channel digital campaigns (email, web, paid media, webinars and social) in alignment with HCP marketing strategy and business prioritiesBuild, QA, and deploy email campaigns; ensure flawless inbox experiences and own management of templates, list segmentation, dynamic content, and automations to optimize successManage content updates and enhancements across web pages in partnership with internal website and marketing teamsCoordinate the publication and management social content across relevant channels, notably LinkedInContribute to digital content calendars, ensure version control and compliance, and asset organization to ensure alignment and efficiencyAssist with metadata, structured data, SEO and GEO, link tracking, and content governance to support performance measurement, analytics needs, and troubleshooting across digital channelsDeliver technical digital marketing support, ensuring timely and accurate development and deploymentsEnsure digital content adheres to compliance, regulatory, and brand standardsAnalyze, test & advise on optimizations / track and report on campaign performance, delivering actionable insights and recommendations to drive increased engagement and conversionMonitor digital platforms for accuracy, functionality, and optimization opportunitiesStay up to date on digital best practices—especially within healthcare and regulated industries and social media trendsHelp evolve digital processes, documentation, and playbooks to support team growth and operational consistencyPartner with larger marketing team to ensure campaign materials and timelines are aligned for successful activationAct as a key liaison between strategy, creative, and technical teams to keep projects moving and channels performingQUALIFICATIONSSkills/Competencies5+ years of digital marketing execution experience preferred, ideally supporting multiple stakeholdersStrong technical skills, including basic understanding of HTML, email service provider platforms, and web content management systems and workflows, excel fluencyExperience working with Salesforce, SF Marketing Cloud or similar CRM and email systemsWorking knowledge of analytics platforms (GA4, Lookerstudio, Tsbleau, etc.) and ability to consolidate metrics in a meaningful way for reporting and interpreting data storiesSolid understanding of social media channels and their role in HCP engagementNotable organization and project management skills with the ability to juggle multiple priorities in a fast-paced environmentStrong attention to detail and commitment to delivering high-quality, compliant digital contentClear communicator, able to collaborate effectively across marketing, creative, technical, and regulatory functionsComfort with hands-on digital execution; thrives in a role that blends operations, technology, and marketingExperience working in highly regulated industriesFamiliarity with design programs / Adobe creative suite for tactical requirementsMinimum RequirementsBachelor’s Degree5 years of experience in digital marketing execution, including experience with email marketing platformsExperience with website content managementTravel up to 25% of the timePreferredExperience in healthcare, medical device, pharmaceutical, or agency supporting regulated industriesExperience supporting HCP-focused digital marketing initiativesExperience with marketing automation, journey building, and segmentationFamiliarity with tagging, tracking, and analytics implementation for digital campaignsExperience working at a high-growth or fast-paced organizationGraphic design experience, or other creative capabilitiesAdditional Information: Compensation & Benefits: For U.S.-based positions only, the annual base salary range for this role is $89,500.00 - $134,200.00 This position may also be eligible for incentive compensation. We offer a comprehensive benefits package, including: • Medical, dental, and vision insurance • 401(k) with company match • Paid time off (PTO) • And additional employee wellness programs Application Details: This job posting will remain open until the position is filled. To apply, please visit the Insulet Careers site and submit your application online. Actual pay depends on skills, experience, and education.Insulet Corporation (NASDAQ: PODD), headquartered in Massachusetts, is an innovative medical device company dedicated to simplifying life for people with diabetes and other conditions through its Omnipod product platform. The Omnipod Insulin Management System provides a unique alternative to traditional insulin delivery methods. With its simple, wearable design, the tubeless disposable Pod provides up to three days of non-stop insulin delivery, without the need to see or handle a needle. Insulet’s flagship innovation, the Omnipod 5 Automated Insulin Delivery System, integrates with a continuous glucose monitor to manage blood sugar with no multiple daily injections, zero fingersticks, and can be controlled by a compatible personal smartphone in the U.S. or by the Omnipod 5 Controller. Insulet also leverages the unique design of its Pod by tailoring its Omnipod technology platform for the delivery of non-insulin subcutaneous drugs across other therapeutic areas. For more information, please visit insulet.com and omnipod.com.We are looking for highly motivated, performance-driven individuals to be a part of our expanding team. We do this by hiring amazing people guided by shared values who exceed customer expectations. Our continued success depends on it!At Insulet Corporation all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.(Know Your Rights)